About Us

Invicta, a name synonymous with precision, artistry, and luxury, serves as both our inspiration and our standard. As the exclusive licensee of Invicta Jewelry, West Coast Jewelry is honored to bring the legacy of the Invicta Watch Group to life through stunning jewelry pieces that embody sophistication and exceptional craftsmanship.

We have taken pride in crafting hundreds of pieces of jewelry with timeless elegance and innovative designs for the Invicta Jewelry collection. Since 2019, we have been the creative force behind Invicta Jewelry, designing and curating exceptional collections for the esteemed Invicta Watch Group and leading TV omnichannel retailers.

Every design reflects our commitment to excellence and innovation, blending bold creativity with meticulous attention to detail. With a foundation rooted in trust and quality, Invicta Jewelry strives to enhance your Invicta Watch collection with extraordinary jewelry creations that stand the test of time.

Explore our collections and experience the elegance of Invicta Jewelry, where artistry and luxury unite seamlessly.

InvictaJewelry.com is operated by West Coast Jewelry, Inc. under license from the Invicta Watch Group.  

Click here to read more about the transition from Crucible Jewelry to Invicta Jewelry.